News & Updates

News and Updates

  • Reading Time 7.7 Mins

    Analytics are one of the most important tools you can use to monitor traffic and user behavior throughout your website. However the numbers can get overwhelming very quickly if you are not informed about what you are looking at.

  • Reading Time 6.3 Mins

    These days, many people still believe that just because they have built a website, this will allow everyone to find it easily and interact with it and as a result, their traffic and conversions will increase. Unfortunately, this is just not the case anymore. A good analogy is, you would like to host a party, you plan your party, the night of the party comes around, but you didn't invite anyone. However you still assume people will come. How is this possible if they didn't know the event existed?

  • Reading Time 5.3 Mins

    These days, the cost of a website can range from $500 to $5,000+. But what justifies the cost of a website? As most businesses can’t afford to throw money around for no good reason, the appeal of the $500 offer is obvious. However, it’s important to remember that in the vast majority of instances, you get what you pay for.

  • Reading Time 1.5 Mins

    Haven't you noticed screens are becoming progressively smaller as technology evolves. This evolution presents new design challenges for graphic and web designers. Gone are the days that we can design to fix sizes such as the old 640 x 480 resolutions or even fixed sized paper sizes. A good designer must be able to accommodate all different screen shapes and sizes while still achieving the same message.

  • Reading Time 7.1 Mins

    I shall tell you the story of how CMS (Content Management Systems) came to be. Once upon a time, in the mid 90's. There was a guy who worked as a "webmaster" for a large corporation. His responsibility was to upload every bit of written and photographic marketing content they had online. As he wrote lines upon lines of HTML code by hand. His mind pondered. "There has to be a better and easier way to do this..."